Z5-5541 — Final report
1.
A systematic review of research on innovation in hospitality and tourism

This paper presents the state of academic research on innovation in tourism. Performing a review of the literature is a fundamental part of any research. Furthermore, the quality of the literature review is a key factor in undertaking useful research, forming the correct research questions, and obtaining adequate results for other researchers and for practice. Consequently, a systematic review contributes to the quality of the review process, and the outcomes of such a method are transparent and trustworthy. Based on a systematic review of literature, different research approaches and perspectives on tourism innovation are discussed. We agree that tourism innovations are significant factors of the competitiveness and success of the tourism sector.

COBISS.SI-ID: 1538187972
2.
The tourism industry competitiveness and innovativeness indices

The aim of this paper is to compare five tourism destinations: Slovenia and its four neighbouring countries (Italy, Austria, Hungary and Croatia). The travel and tourism industry is growing throughout the world and is a vital component of many countries% economies. However, each country%s government tourism strategies and organisations of its tourism industry are distinct. This paper presents some statistics for these destinations and analyses the role of tourism in the countries% economy. It also presents the preliminary results of broader research in the area of innovativeness in tourism. Contrasts and similarities at the national level are highlighted.

COBISS.SI-ID: 1537989828
3.
The behaviour of tourism firms in the area of innovativeness

Innovativeness in companies in the tourism sector can reasonably be considered to be one of the most important factors of performance. This paper highlights the importance of two determinants of tourism firms’ innovativeness – namely, market and entrepreneurial orientation – focusing on the tourism sector. A conceptual model was developed and empirically tested based on 91 Slovenian tourism SMEs. The results of the study reveal the positive impact of a market and entrepreneurial orientation on innovativeness, the positive relationship of innovativeness with firm performance, and the importance of antecedents of innovativeness and their impacts on performance. Thus, tourism firms should be encouraged to introduce more entrepreneurial and marketing activities to increase innovativeness, which fosters better firm performance. On this basis, a greater competitive advantage can be reached.

COBISS.SI-ID: 1537506244
4.
Organisational culture dimensions as antecedents of innovation and performance in the tourism industry

Organisational culture is an important dimension in the field of strategic management. This study begins by presenting different constructs and measures of organisational culture. The primary goal of this paper is to investigate the relations between organisational culture, innovation and performance in tourism firms. Recent studies reveal the importance of organisational culture and its influence on innovation and thus on business performance. In this context, the aim of this study is to identify the effects of organisational culture on business performance. To reach this aim, a questionnaire survey is administered in the tourism firms in Slovenia, a small Mediterranean country. The data were collected from 64 tourism firms and analysed using SPSS 19 and EQS 6, afterwards the hypotheses were tested employing multivariate data analyses techniques. The results suggest that power distance is negatively related, while individualism, uncertainty avoidance and empowerment are positively related to innovativeness. Findings also suggest that innovativeness has a significantly positive affect on firm performance. In terms of managerial implications, this study clarifies the role of organisational culture dimensions for the innovativeness and for firm performance. There is no doubt that managers should focus on the development of organisational culture to promote firm innovativeness and consecutively improve firm performance.

COBISS.SI-ID: 1538085828
5.
Innovativeness as a key factor of business performance

The monograph was created as a conclusion or summary of the whole research. It begins with the presentation of a systematic literature review. It continues with a highlight of the empirical research, including the development of instruments, sample design, data collection and analysis.

COBISS.SI-ID: 282338048